“Perfect Moments” Captures Life’s Greatest Experiences

August 19, 2013,

(Boston, MA) – Hearts On Fire®, The World’s Most Perfectly Cut Diamond®, today announced that is has created and launched the social media platform “Perfect Moments,” a social storytelling community that allows people to share experiences they deem perfect moments in an environment focused solely on positive happenings.

Users share their moment on a global map, pinpointing its location with an image and short description. They can also search by keyword or location to explore moments in specific areas and get ideas for events such as marriage proposals, date nights, and vacations. The moments shared are truly any “perfect” moment – an unforgettable wedding, a great ski ride, the birth of a baby, an amazing concert, a relaxing vacation, and so much more.

“The Hearts On Fire DNA has always been about helping our customers celebrate life’s perfect moments,” said Caryl Capeci, VP of Marketing, Hearts On Fire. “By giving everyone a digital platform to document and share their best experiences with friends and family, we are simply helping them to embrace these moments in a timeless, enjoyable manner.”

Highlights of features include:

  • Browse a global map of all moments around the world, including the ability to search by year/date or search for moments by category type (date nights, vacation, party, engagement, wedding, etc.)
  • Strong integration with Facebook – ability to create a profile and connect with Facebook friends, scrapbook your personal moments, comment on moments, and more
  • Integration with Twitter, Pinterest, email and more to share your moments
  • Integration with Instagram for more personal and customized image use
  • A Perfect Moments iPhone app that allows users to capture and upload moments “on-the-go” with seamless integration and quick, simple steps.

Visit www.shareperfectmoments.com to explore and join the community.

About Hearts On Fire 
The Hearts On Fire Company (HOF), is successfully building the pre-eminent consumer brand in the fine diamond jewelry business. Founded in 1996, Hearts On Fire has established a new industry standard for diamond cutting perfection, enabling the Company to become the world’s fastest growing diamond brand. The Company continues to redefine the industry through its extraordinary diamonds, sophisticated marketing and training programs and unique retail relationships. Hearts On Fire, The World’s Most Perfectly Cut Diamond®, is sold in 650 retailers spanning 34 countries, 12 HOF stores globally, heartsonfire.com and authorized HOF retailer websites, including its newest location at the King of Prussia Mall in Philadelphia, PA (launching October 2013).For more information, please visit http://www.heartsonfire.com.





perfect moments launch