Industry Expert Mike Mojica Joins Hearts On Fire

May 21, 2015,

Industry Expert Mike Mojica Joins Hearts On Fire

Boston, MA – May 21, 2015 – Hearts On Fire today announced that industry veteran Mike Mojica has joined the Hearts On Fire team as its new Director of Business Development. With more than 38 years of experience, Mojica is a longtime expert who has held several key positions in various aspects of the jewelry industry.

 Previously, Mojica sold and marketed loose diamonds for prestigious DTC site-holders such as A.  Monnickendam, Lieber & Solow and Michael Werdiger, with a special emphasis on program oriented bridal and fashion diamond jewelry. During his tenure with Michael Werdiger, Mojica’s team introduced the prestigious Krieger Fine Jewelry line, giving him invaluable experience working with independent retail partners, and additionally, he was responsible for successfully launching Cushette, a branded cushion shape diamond. Mojica also spent time leading marketing efforts for Maidi Corporation, a company known for its prestigious line of jewelry featuring natural fancy color diamonds.

Mojica’s career began in corporate marketing with Zales Corporation more than 30 years ago and he has also served on the Board for the Southwest Chapter of the 24Karat Club, and as an advisor for AGS to recruit manufacturing jewelers and retailers for membership.

“We are so excited to welcome Mike to our team at Hearts On Fire,” said Gilly Strauss, EVP of Sales for HOF. “Mike has an incredible passion for the industry, a commitment to innovation and excellence, and invaluable relationships with independent retailers around the world. We look forward to the expertise and leadership he will bring to Hearts On Fire.”

Hearts On Fire, purchased by Chow Tai Fook in 2014, continues to expand its distribution footprint in both independent retailers around the world and Hearts On Fire stores and Shop-in-Shop boutiques in Greater China.  

About Hearts On Fire 
Hearts On Fire was founded in 1996 by Glenn and Susan Rothman and is a leading global multi-channel manufacturer, marketer and designer of luxury branded diamonds and diamond jewelry, and one of the most widely recognized and best-selling luxury diamond jewelry brands in the world. Hearts On Fire created the category of luxury branded diamonds and maintains a leading market position in the luxury branded diamond segment, featuring its trademarked Hearts On Fire® round diamonds and its patented Dream® square cut diamonds. Hearts On Fire products are distinguished by their unique quality, superlative craftsmanship and compelling designs, which combine to create an unparalleled value for customers around the world. Hearts On Fire delivers its offering to a passionate and loyal customer base through its best-in-class, global independent retail partner network covering over 500 locations in 32 countries, 13 HOF stores globally, and authorized HOF retailer websites. For more information, please visit