(Las Vegas, NV) – May 26, 2015 - Hearts On Fire®, The World’s Most Perfectly Cut Diamond®, today announced that it will debut more than 60 new fashion and bridal designs at the 2015 Couture Show. The brand now has five full designer collections from Director of Design Ilaria Lanzoni, and this launch will include 34 major design extensions to the popular Aerial, Lorelei and Atlantico Collections, as well as almost 30 new bridal styles.
Lanzoni continues her unique ability to take design inspiration from around the world and create innovative, beautiful fashion collections that integrate modern jewelry and fashion trends with the classic elegance of diamond jewelry.
“We are incredibly excited to launch this new assortment of product designs,” said Lanzoni. “The past few years have been focused on building the backbone of each designer collection and introducing consumers to Hearts On Fire’s new fashion styles. After such a great reception from our original collections, we have now decided to work on expanding each collection and provide even more of the on-trend styles that consumers are asking for.”
This launch truly brings to life some of the most on-trend aspects of fashion today, including ear climbers, wrist cuffs, criss-cross rings, chandelier earrings, and convertible designs that allow women to wear one piece from day to night. Additionally, these styles include more mixed metal designs, including a focus on rose gold, and a push toward feminine looks with aspects of lace and other delicate inspiration that can easily be layered with other pieces.
Also new this launch is Hearts On Fire’s first “pear” inspired shape – seen in both fashion and bridal designs – a look created by only round Hearts On Fire diamonds in a faux pear shape with big sparkle.
“All of my collections, but especially these new styles, have a focus on bringing popular looks from the Red Carpet and fashion runways and creating similar designs that are both aspirational and accessible,” added Lanzoni. “Our goal is to give consumers around the world an ability to wear their favorite fashion “trends” with the timeless beauty and sparkle of Hearts On Fire diamonds.”
For bridal, this launch answers consumer demand for more three-stone options, new halo styles (with a focus on thin and delicate looks), and two-tone ring designs (i.e. white and rose gold).
All of these new designs – both bridal and fashion –include a variety of designs in all price points, from entry level pendants and earrings to important statement pieces. In all, Hearts On Fire offers five designer collections created by Lanzoni – the Aerial Collection, the Lorelei Collection, the Atlantico Collection, the Illa Collection, and the Copley Collection.
About Hearts On Fire
Hearts On Fire was founded in 1996 by Glenn and Susan Rothman and is a leading global multi-channel manufacturer, marketer and designer of luxury branded diamonds and diamond jewelry, and one of the most widely recognized and best-selling luxury diamond jewelry brands in the world. Hearts On Fire created the category of luxury branded diamonds and maintains a leading market position in the luxury branded diamond segment, featuring its trademarked Hearts On Fire® round diamonds and its patented Dream® square cut diamonds. Hearts On Fire products are distinguished by their unique quality, superlative craftsmanship and compelling designs, which combine to create an unparalleled value for customers around the world. Hearts On Fire delivers its offering to a passionate and loyal customer base through its best-in-class, global independent retail partner network covering over 500 locations in 32 countries, 13 HOF stores globally, heartsonfire.com and authorized HOF retailer websites. For more information, please visit http://www.heartsonfire.com.